How can we accommodate the needs of both guests and staff as preferred solution differs in our findings? After all, the staff will need to be fully convinced as the nightclubs are the customers of this service.
We conducted an interview with a club owner to dig deeper into the potential needs from an owner perspective. A cloakroom system solution that can be integrated into their existing app have a great potential for an improved flow at their events.
This is where the idea of a white label app came to mind - nightclubs that has an existing app can integrate this additional service, and nightclubs without an app can easily create one.
Who - People who visits nightclubs once or twice a month
Staff in the cloakroom
Nightclub owners
What - Improved flow of processing jackets upon entry/exit
Safer handling of private goods
How- Pay for the cloakroom ticket in advance
Digital cloakroom ticket in Phone. Use checkout service upon departure. Home delivery of forgotten jacket (and a pizza?). Direct communication with users of the app
